Cold Weather, Warm Home

Exterior listing photos taken during the winter months can still make a good first impression. Sellers should snap photos between 10 a.m. and 3 p.m. when the sun shines on the front of the home; have potted plants placed around the front entrance to add color; and ensure that the landscaping is neat, with leaves and seasonal items removed. Photographing the home after a fresh snow is a good idea, but it is important to clear the walkways and driveway. A twilight photo can conceal dead greenery but works to the home’s advantage only when taken a few minutes after sunset with all of the interior and exterior lights turned on. To make sure the listing appears new to the market, the first image displayed on the MLS should reflect the current season. | Read More