While Realtors invest heavily in signage, newspaper advertisements, fliers, open houses, the Web, and other resources to market their listings, they acknowledge that another key — and free — source of help are the property’s neighbors. People already living in a neighborhood where a home is up for sale often pass along information about it through casual conversation with friends, co-workers, and relatives. Agents agree that word of mouth is a great way to promote a property and get prospective buyers in the door. | Read More