Home sellers, whether marketing on their own or using a real estate agent, can tap into Craigslist to find a buyer. To successfully sell through Craigslist, they must ensure their home has curb appeal and take both interior and exterior photos. The ad should feature these photos, be spell checked, and highlight features like new floors or a new roof. They might even want to post a video tour of the home on YouTube. Sellers also should determine upfront whether they are willing to engage in lease-options or property swaps, finance the transaction, pay the buyer’s closing costs, or offer other concessions. Those using real estate agents should put the Realtor’s contact information in the ad, allowing him/her to sift through the inquiries. Craigslist not only is free, but it also increases the home’s exposure to millions of potential buyers. | Read More
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